Truth be told, there’s no band on the planet as exciting as the 1975 right now. While others may arguably be newer, fresher, more urgent or push the boundaries further, true excitement requires people to be excited. For the last month or so, they’ve turned the crank on an international scale. Countless images, posters, countdowns and hints, even up until now nobody has known quite what to expect from the band’s big comeback. Even now it’s here, we’re still not sure.
A press release alongside the track reveals ‘Give Yourself A Try’ is “the first single from their third studio album ‘A Brief Inquiry Into Online Relationships’”, a line which asks as many questions as it answers. According to Matty, there'll be two records - one in October, and another in May. They'll be touring in January, and - unlike they previously suggested - they won't be calling it a day as The 1975 after. It's a lot to process.
It’s a feeling of giddy unease that fits perfectly with the one thing we do have. ‘Give Yourself A Try’ is a salty sugar rush - a single scratchy, distorted riff chiming out above electronic beats. Matty Healy’s vocal in comparison sound less urgent, more melancholy, clashing together like cut and glued pages in a photocopied ‘zine. Those introspective, often heavy lyrics mark another juxtaposition, playing off against the gloriously trashy vibe, the analogue and digital coming together in perfect harmony.
It’s those contrasting sides that set the sparks flying. A turbo-banger built on a wave of pure, unfiltered hype, the next era of The 1975 has begun. Excited? Thought so.