Quality over quantity.
Hard stats show it takes Juice about a year to drop each new track. From 2014’s ‘Sugar’, to last year’s ‘Acid Kids’, they aren’t what you’d call prolific yet. What they lack in prolificacy, they make up for in quality control.
Latest offering ‘Angel Of The Azure’ shows that perfectly. While their debut cut fit perfectly into a scene throwing out Peace, Swim Deep, Jaws and Superfood, 2016’s flavour has its own swagger. It’s not like it’s even half a block away from where they started sonically - it definitely isn’t - but underneath the surface it knows it’s the real deal.
Rather than play fifth wheel, this is Juice ready to make a break from the pack. They know there are enough players to share the load - sparkling talents packed with potential and promise. With the long apprenticeship under their belt, now is their time to really shine.
Stephen Ackroyd
